Level Up Stats

Privacy Policy

Effective Date: April 27, 2026
Last Updated: April 27, 2026

This Privacy Policy explains how LevelUp Stats, a product operated by 314media, collects, uses, stores, shares, and protects information when you use our website, application, SEO scan tools, Google integrations, WordPress connector plugin, billing features, support channels, and related services.

LevelUp Stats is developed in Missouri, United States. The service is hosted and processed in the United States using infrastructure operated, managed, or coordinated by 314.media / 314media, including 314.media co-located or managed hosting environments and related service providers.

This Privacy Policy is intended for business users, website owners, marketers, agencies, and authorized representatives who use LevelUp Stats to evaluate and improve website visibility, SEO performance, AI visibility, rankings, backlinks, and related digital marketing signals.

Plain-English summary: We use your data to run LevelUp Stats, connect your website and data sources, generate SEO recommendations, track progress, process billing, provide support, secure the service, and improve user-facing product features. We do not sell your personal information. We do not use connected Google user data for advertising. We do not use Google user data to train generalized or non-personalized AI models.

1. Who We Are

For purposes of this Privacy Policy, “LevelUp Stats,” “we,” “us,” and “our” refer to the LevelUp Stats service operated by 314media.

Business / Product: LevelUp Stats by 314media
Development Location: Missouri, United States
Hosting / Infrastructure: United States-based hosting, including 314.media / 314media operated, managed, or co-located infrastructure
Privacy Contact: support@levelupstats.com

If you use LevelUp Stats on behalf of a business, client, employer, agency, or website owner, you represent that you have authority to connect that website, access its analytics/search data, and submit any related information to LevelUp Stats.

2. Scope of This Policy

This Privacy Policy applies to information collected through:

  • LevelUpStats.com and related public pages;
  • the LevelUp Stats web application and dashboard;
  • free scans, audits, onboarding flows, and reports;
  • connected Google services, including Google Search Console, Google Analytics, and Google Business Profile, when authorized by you;
  • the LevelUp Connector WordPress plugin, when installed and connected by you;
  • billing, subscription, and checkout flows;
  • support requests, emails, forms, screenshots, and diagnostics;
  • analytics, logs, cookies, security tools, and service monitoring.

This Privacy Policy does not apply to third-party websites, platforms, payment processors, hosting providers, Google services, WordPress websites you do not control, or third-party tools that have their own privacy policies.

3. Information We Collect

3.1 Account and Profile Information

We may collect information you provide when creating or managing an account, including:

  • name;
  • email address;
  • business name;
  • role, title, or company information if provided;
  • login credentials or authentication identifiers;
  • account preferences;
  • subscription status;
  • support and communication history.

Passwords, if used, should be stored in hashed form. We do not intentionally store plain-text passwords.

3.2 Website, Business, and SEO Information

When you add a website, run a scan, complete onboarding, or use SEO tools, we may collect or generate information such as:

  • website URL, domain, pages, page titles, meta descriptions, headings, internal links, canonical URLs, robots/indexing signals, schema signals, and technical SEO observations;
  • business name, industry, service area, city, state, address, phone number, and other local SEO information you provide or authorize;
  • keyword ideas, tracked keywords, rankings, AI visibility observations, local map/grid results, competitor observations, and search result data;
  • backlink information, referring domains, uploaded backlink exports, disavow-related working data, and link quality observations;
  • scan results, site health findings, recommendations, missions, verification results, progress history, reports, and snapshots;
  • gamification information such as XP, coins, levels, streaks, badges, missions completed, and leaderboard-related identifiers.

3.3 Google Account and Google API Data

If you choose to connect Google services, we may request access to Google user data that you authorize through Google OAuth. Depending on the services you connect, this may include:

  • Google Search Console: verified properties, search performance data, queries, pages, clicks, impressions, average position, countries, devices, dates, indexing-related information, sitemap-related information, and related SEO reporting data;
  • Google Analytics: account/property identifiers, traffic metrics, engagement metrics, acquisition data, events, pages, landing pages, conversion-related metrics, and other reporting data you authorize;
  • Google Business Profile: business locations, business profile information, reviews, ratings, performance insights, location identifiers, and related local visibility information you authorize.

We use connected Google data only to provide and improve user-facing LevelUp Stats features, such as dashboards, missions, recommendations, reporting, scan context, verification, and visibility tracking.

Google API Limited Use Disclosure: LevelUp Stats’ use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements. Where Google Workspace API data is involved, LevelUp Stats’ use of that information will also adhere to the Google Workspace API User Data and Developer Policy, including the Limited Use requirements.

We do not sell Google user data. We do not use Google user data for advertising, retargeting, credit eligibility, lending, employment eligibility, insurance eligibility, or unrelated profiling. We do not use Google user data to train or improve generalized, non-personalized AI or machine learning models.

3.4 WordPress Connector Plugin Data

If you install and connect the LevelUp Connector WordPress plugin, we may collect or process information needed to connect your WordPress site to LevelUp Stats, including:

  • site URL and WordPress environment details;
  • plugin version and connection status;
  • authentication/API tokens used to connect the plugin to your LevelUp Stats account;
  • SEO-related page data, including page URLs, post/page titles, meta titles, meta descriptions, status, and similar fields;
  • queued missions, applied actions, verification results, rollback-related snapshots where supported, and plugin diagnostics;
  • error logs or troubleshooting information if you provide them or authorize collection.

The WordPress plugin may support actions such as updating SEO titles, updating meta descriptions, creating draft pages, reading live SEO values, and verifying completed missions. LevelUp Stats does not intentionally publish new WordPress pages or modify your website unless you approve the action, enable the relevant automation, or otherwise authorize the change.

You can disconnect the plugin, revoke its token, delete the site from your LevelUp Stats account, or uninstall the plugin from WordPress.

3.5 Billing and Payment Information

We use Stripe or another payment processor to process subscriptions, trials, invoices, payments, fraud prevention, and billing administration. LevelUp Stats does not intentionally store full credit card numbers.

We may store billing-related identifiers such as Stripe customer IDs, subscription IDs, plan, billing status, renewal status, cancellation status, invoice references, and transaction status. Stripe may retain payment, fraud-prevention, tax, compliance, and transaction information according to its own legal obligations and privacy practices.

3.6 Communications and Support Data

If you contact us, we may collect your name, email address, message content, screenshots, logs, diagnostics, website details, and any other information you choose to provide. We use this information to respond to your request, troubleshoot issues, improve the product, and maintain service quality.

3.7 Usage, Device, Log, and Security Data

We may automatically collect information about how you use the service, including:

  • IP address;
  • browser type and version;
  • device type and operating system;
  • pages viewed and features used;
  • referring URLs;
  • timestamps and session events;
  • authentication, security, fraud-prevention, and error logs;
  • cookie identifiers and similar technologies.

This information helps us secure the service, diagnose problems, improve performance, prevent abuse, understand product usage, and maintain reliable operation.

4. How We Use Information

We use information for the following purposes:

  • to create, authenticate, and manage your account;
  • to provide free scans, audits, dashboards, reports, recommendations, and SEO missions;
  • to connect Google services and display authorized reporting data;
  • to connect and operate the WordPress plugin;
  • to queue, apply, verify, and track approved SEO actions;
  • to generate AI-assisted recommendations, explanations, summaries, and missions;
  • to track rankings, AI visibility, backlinks, local SEO signals, and website performance;
  • to operate gamification features such as XP, coins, levels, streaks, badges, and leaderboards;
  • to provide customer support and troubleshooting;
  • to process subscriptions, trials, invoices, payments, refunds, and cancellations;
  • to send transactional messages, product notices, service updates, account notifications, and allowed marketing communications;
  • to secure the service, prevent fraud, prevent abuse, enforce terms, and protect users;
  • to comply with legal obligations;
  • to improve user-facing features, quality, reliability, and usability.

5. AI-Assisted Features

LevelUp Stats may use artificial intelligence providers to help generate user-facing SEO recommendations, content suggestions, mission explanations, summaries, reports, and troubleshooting guidance.

Information processed by AI systems may include website URLs, SEO scan results, keyword data, page data, technical SEO findings, backlink observations, local SEO details, and other information needed to provide the requested feature.

We do not use connected Google user data to train generalized or non-personalized AI models. We do not sell Google user data. We do not use Google user data for advertising. AI-assisted outputs are recommendations only and should be reviewed before you make changes to your website or business.

6. Cookies and Similar Technologies

We may use cookies, local storage, pixels, server logs, and similar technologies for:

  • login sessions and authentication;
  • security and fraud prevention;
  • remembering preferences;
  • analytics and product improvement;
  • checkout and subscription flows;
  • marketing attribution where allowed.

You can control cookies through your browser settings. Blocking some cookies may affect login, security, checkout, or app functionality.

We do not use connected Google SEO data from Search Console, Analytics, or Business Profile for advertising or retargeting.

7. Email Communications

We may send transactional emails related to your account, scans, missions, billing, security, support, product updates, and service notices. Transactional emails are necessary for the service and may not include an unsubscribe option.

If we send marketing or promotional emails, we will provide a way to opt out as required by applicable law, including the CAN-SPAM Act. You may still receive transactional or account-related messages after opting out of marketing emails.

8. How We Share Information

We do not sell your personal information. We may share information only as described below:

  • Service providers: vendors that help us host, operate, secure, support, analyze, email, bill, or improve LevelUp Stats;
  • Google: when you connect Google services or use Google authentication, subject to Google’s terms and your authorization;
  • Stripe/payment processors: to process subscriptions, payments, invoices, fraud prevention, and billing support;
  • AI providers: only as needed to generate user-facing recommendations, summaries, missions, or support responses;
  • hosting and infrastructure providers: including 314.media / 314media operated, managed, or co-located infrastructure and related vendors;
  • legal and safety purposes: if required by law, subpoena, legal process, court order, government request, security investigation, or to protect rights, property, users, or the public;
  • business transfers: in connection with a merger, acquisition, financing, reorganization, sale of assets, or similar transaction, subject to appropriate protections;
  • with your direction or consent: when you ask us to share information, connect a service, invite a team member, generate a shareable report, or authorize another action.

We do not transfer Google user data to advertising platforms, data brokers, information resellers, or unrelated third parties.

9. Human Access to Customer Data

LevelUp Stats personnel do not access customer data unless reasonably necessary for:

  • providing support requested by you;
  • debugging, troubleshooting, or maintaining the service;
  • security, fraud prevention, abuse prevention, or incident response;
  • legal compliance;
  • internal operations using aggregated, anonymized, or de-identified data where practical;
  • actions you explicitly authorize.

Access is intended to be limited to personnel or contractors with a legitimate need to know.

10. Data Retention

We retain information for as long as needed to provide LevelUp Stats, maintain your account, comply with legal obligations, resolve disputes, enforce agreements, maintain security, prevent abuse, and operate backups.

General retention practices may include:

  • account data retained while your account is active;
  • website/project data retained while the website remains connected to your account;
  • scan, mission, ranking, backlink, and report history retained to show progress over time unless deleted by you or removed under our retention practices;
  • OAuth tokens retained only while needed to provide connected features, unless revoked or deleted earlier;
  • billing identifiers retained while needed for subscriptions, accounting, tax, fraud prevention, legal compliance, or payment processor records;
  • security logs retained for a limited period as needed for abuse prevention, debugging, and incident response;
  • deleted information may remain in backups for a limited period before being overwritten or removed according to backup cycles.

When information is no longer needed, we will delete, de-identify, aggregate, or otherwise limit it where reasonably practical.

11. Your Choices and Controls

You may have the following controls, depending on your account, plan, and applicable law:

  • Access: request a copy of certain account or website data;
  • Correction: update inaccurate account, business, or website information;
  • Deletion: request deletion of your account or specific website data;
  • Disconnect Google: revoke connected Google services through LevelUp Stats and/or your Google Account permissions;
  • Delete website/project data: remove a specific website and associated data from your account;
  • Delete account: request deletion of your LevelUp Stats account and associated app data;
  • Uninstall plugin: remove the LevelUp Connector plugin from WordPress;
  • Cancel subscription: cancel paid services through the billing area or support;
  • Email opt-out: unsubscribe from marketing emails where applicable.

To make a privacy request, contact support@levelupstats.com. We may need to verify your identity or authority before processing certain requests.

12. Data Deletion

You may request deletion of your LevelUp Stats account and associated data at any time by using available account settings or contacting support@levelupstats.com.

When you delete your account, we will delete or de-identify your account profile, connected website records, OAuth tokens, synced SEO data, scan history, missions, rankings, backlinks, reports, plugin tokens, onboarding data, and related app history, unless retention is required or permitted for legal, tax, accounting, billing, security, fraud-prevention, dispute-resolution, backup, or compliance purposes.

Deleting your LevelUp Stats account does not automatically delete records held by third parties such as Stripe, Google, your web host, your WordPress site, your analytics account, or your own backups. You may also need to revoke access in your Google Account and uninstall the WordPress plugin from your website.

13. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure. These safeguards may include HTTPS, access controls, authentication, token protection, monitoring, logging, backups, and operational security practices.

No system, transmission, or storage method is 100% secure. You are responsible for maintaining the confidentiality of your login credentials, limiting access to your account, and ensuring you have authority to connect websites and data sources.

14. Data Breach Notification

If we determine that a security incident requires notice under applicable law, we will provide notice as required by applicable federal and state data breach notification laws. Because LevelUp Stats is developed in Missouri and operates from the United States, Missouri Revised Statutes Section 407.1500 may apply to certain incidents involving personal information of Missouri residents. We will also evaluate other applicable state breach notification laws based on affected individuals and the facts of the incident.

Missouri’s data breach notification law can be reviewed at: https://revisor.mo.gov/main/OneSection.aspx?section=407.1500.

15. Children’s Privacy

LevelUp Stats is a business-oriented SEO and analytics service. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided personal information to us, contact support@levelupstats.com and we will take appropriate action.

16. State Privacy Rights

Depending on where you live, applicable privacy laws may give you rights to access, correct, delete, export, restrict, or object to certain processing of your personal information. These rights may vary by state and may be subject to verification, exceptions, and limitations.

We do not sell personal information. We do not knowingly share personal information for cross-context behavioral advertising using connected Google SEO data. If our practices change in a way that triggers additional rights or notices, we will update this Privacy Policy and provide required controls.

To exercise privacy rights, contact support@levelupstats.com.

17. International Users

LevelUp Stats is operated from the United States. If you access the service from outside the United States, you understand that your information may be processed in the United States and other locations where our service providers operate. Privacy laws in those locations may differ from the laws where you live.

18. Third-Party Links and Services

LevelUp Stats may link to or integrate with third-party services such as Google, Stripe, WordPress, analytics tools, hosting providers, email providers, and AI providers. These third parties may process information according to their own privacy policies, terms, and controls. We are not responsible for the privacy practices of third-party services that we do not control.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we may update the “Last Updated” date, post the revised policy, and provide additional notice where required by law or appropriate for the change.

Your continued use of LevelUp Stats after the updated Privacy Policy becomes effective means you acknowledge the updated policy.

20. Contact Us

For privacy questions, data requests, account deletion, or security concerns, contact:

LevelUp Stats / 314media
Missouri, United States
Email: support@levelupstats.com

This Privacy Policy is provided for transparency and compliance planning. It should be reviewed by qualified legal counsel before relying on it as legal advice or as a final compliance document.

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